I created event branding, print collateral, and digital assets using Adobe Illustrator and Photoshop, ensuring a cohesive and inclusive visual language across materials. For the website, I managed updates in Squarespace—refreshing sponsor logos, maintaining an up-to-date event calendar, and ensuring content remained timely and accessible. My work helped promote year-round programming and contributed to the success of the 2023 festival, which welcomed more than 17,000 attendees to downtown Worcester.

